"Most expensive cards" lists often rely on rough price ranges. We preferred to start from the numbers: for every secret card in the sets released in 2025, we checked the Cardmarket trend price, then kept the ten highest. The result: a few surprises, a clear lead for Prismatic Evolutions and a brand-new rarity that found its audience straight away.
Only cards from official sets released in Europe in 2025 are included (no promo cards). Prices are Cardmarket trend prices for raw, ungraded cards, checked on 9 November 2026. To keep the list varied, we kept only one card per Pokémon: when the same Pokémon appears twice, only the most expensive version makes the top 10 and the other one is listed in the honourable mentions. These prices move every week, so treat them as a ballpark, not a fixed valuation.
Rarity: Special illustration rare · Set: Prismatic Evolutions (January 2025) · Illustrator: YASHIRO Nanaco · Price: ≈ €910
No surprise here: the most expensive card of 2025 comes from Prismatic Evolutions, the set dedicated to Eevee and its evolutions. Drawn by Yashiro Nanaco, the stained-glass illustration shows Umbreon under a full moon, surrounded by the gems of every Eeveelution. At around €910 trend price, with a 30-day average close to €990, it sells for almost twice as much as number two. Despite repeated reprints of the set, it is still the card everyone wants to pull.
Rarity: Black White Rare · Set: Black Bolt (July 2025) · Illustrator: takuyoa · Price: ≈ €565
Black Bolt and White Flare, released on the same day in July, marked the return of the Unova region and introduced a new rarity: Black White Rare. These monochrome cards with an engraved pattern are the rarest in their set. On a black background, takuyoa's Zekrom ex is the most sought-after of them, and the second most expensive card of the whole year at around €565.
Rarity: Special illustration rare · Set: Phantasmal Flames (November 2025) · Illustrator: danciao · Price: ≈ €550
Charizard is still Charizard. In Phantasmal Flames, released in mid-November 2025, danciao's special illustration shows Mega Charizard X with its blue flames, while Charmander and Charmeleon appear at the bottom of the card in orange flames: the whole evolution line in one picture. Notably, this special illustration sells for more than twice the gold Mega Hyper Rare version 130/094 of the same Pokémon (around €230).
Rarity: Black White Rare · Set: White Flare (July 2025) · Illustrator: 5ban Graphics · Price: ≈ €490
Zekrom's counterpart in White Flare: the same Black White Rare rarity, but in a white version by 5ban Graphics. Reshiram ex trades at around €490, slightly below Zekrom ex. Many collectors want both cards, which keeps their prices close.
Rarity: Black White Rare · Set: Black Bolt (July 2025) · Illustrator: 5ban Graphics · Price: ≈ €465
The surprise of the ranking. Victini is not even an ex card: it is a plain 80 HP Basic Pokémon. But it is one of only two Black White Rare cards in Black Bolt, here in a striking red version. The result: around €465. There is also a Black White Rare Victini in White Flare (172/086), a little cheaper, which you will find in the honourable mentions.
Rarity: Special illustration rare · Set: Destined Rivals (May 2025) · Illustrator: Iwamoto05 · Price: ≈ €445
Destined Rivals brought Trainer's Pokémon back, with Team Rocket as the headline act. In Iwamoto05's special illustration, Giovanni stands in the foreground with Mewtwo behind him, in a dark, theatrical atmosphere. The set's chase card trades at around €445.
Rarity: Special illustration rare · Set: Prismatic Evolutions (January 2025) · Illustrator: Jiro Sasumo · Price: ≈ €295
Prismatic Evolutions places a second card in the top 10, and not the one you might expect. Jiro Sasumo's illustration sets Leafeon in a stained-glass forest covered with leaves and flowers. At around €295, it beats the other Eeveelutions, Sylveon included.
Rarity: Special illustration rare · Set: Prismatic Evolutions (January 2025) · Illustrator: Cona Nitanda · Price: ≈ €255
Ribbons, crystals and pastel colours: Cona Nitanda's illustration is one of the softest in the set. Sylveon ex remains a safe bet from Prismatic Evolutions, at around €255.
Rarity: Special illustration rare · Set: Prismatic Evolutions (January 2025) · Illustrator: Narano · Price: ≈ €235
The third Eeveelution in the ranking: Vaporeon ex, drawn by Narano in a blue stained-glass setting full of aquatic crystals. It almost closes the top 10 at around €235.
Rarity: Special illustration rare · Set: Destined Rivals (May 2025) · Illustrator: HICO KIM · Price: ≈ €235
Cynthia, the Sinnoh League Champion, is one of the fans' favourite Trainers. In HICO KIM's illustration she stands next to her loyal Garchomp. At around €235, the card ties with Vaporeon ex and completes the top 10.
These cards miss the top 10, either because of the "one card per Pokémon" rule or by a small margin, but they deserve a mention:
Prismatic Evolutions places four cards in the top 10, including number one. Black Bolt and White Flare place three thanks to the Black White Rare rarity, and Destined Rivals two. Mega Evolution, on the other hand, has no card in the ranking, and the gold Mega Hyper Rare cards, the rarest on paper, sell for less than the best special illustrations.
The lesson is the same every year: rarity isn't everything. The popularity of the Pokémon and the quality of the artwork drive the price. Recent cards are also very volatile: a reprint or a new set can move these prices by tens of percent in a few weeks. To understand what makes a card rise in the long run, read Why do Pokémon cards gain value?
All prices in this ranking are for raw cards. A certified card with a high grade reassures buyers about its authenticity and condition, and usually sells for significantly more than a raw copy. With cards worth several hundred euros, counterfeits are also a real risk: certification protects both the buyer and the seller. Find out more in Why grade your trading cards?
Before sending a card, check its centering, corners, edges and holo surface, which scratches easily on these full-art illustrations. Put it in a sleeve and a toploader as soon as it comes out of the pack, then follow our guide to preparing and packing your cards for grading.
One year on, 2025 will be remembered as the year of Umbreon ex, Black White Rare cards and the return of Mega Evolutions. If you were lucky enough to pull one of these cards, protect it right away and get it certified to secure its value. We will update this ranking as the market evolves.
Indicative prices: Cardmarket trend for raw cards, all languages combined, checked on 9 November 2026 via TCGdex. Actual prices vary with language, condition and seller. Images: scans of the French cards, © Pokémon / Nintendo / Creatures / GAME FREAK.